So, you’ve gone through the toil and duty of filing your taxes like the good citizen you are. Now, you deserve a reward, don’t you? Well, like other milestone days in America, April 15 has become an opportunity for restaurants to try and bump up sales, or in some cases, freebies.
As USAToday says, tax day has become a big promotional day over recent years for brands from beer to bagels. More than ever this year, restaurants hope to get some relief for themselves by doling out freebies, promotions and discounts. Some examples:
McCormick & Schmick’s, which is offering its seventh tax-day promotion. Wednesday diners will get a $10.40 certificate for future use. There’ll be $15 to $20 entrees discounted to $10.40. And bar patrons can choose themed drinks, such as a pint of Samuel Adams Deduction Draft.
The P.F. Chang’s chain is keeping it simple with a 15% discount for folks who dine at its 193 restaurants on Wednesday.
In addition, several food purveyors are offering freebies:
•Free ice cream. MaggieMoo’s Ice Cream and Treatery will give away single-scoop servings to customers at 200 stores in what it calls an “e-cone-omic ice cream stimulus package.”
•Free sweets. Snack chain Cinnabon will give out Tax Day Bites, free bite-size cinnamon rolls usually known as Classic Bites, from 5 to 8 p.m. at its 700 outlets on tax day.
•Free tacos. At its 275 restaurants in the West, Taco Del Mar will run a promotion: “Taxes Suck. Tacos Don’t.” People can register at the Taco Del Mar website for an e-mailed coupon for a free tax day taco.
•Free gift cards. T.G.I. Friday’s will give Wednesday customers $5 Bonus Bites gift cards for food and beverage purchases of $15 to $25 and $10 cards for those who spend more than $25. Members of the 1,000-outlet chain’s frequent-customer program also will get double points.
So, go out and reward yourself. Especially if you owe money to the IRS.
Just some news to chew on.